23 Reasons to Revamp Your Website in 2023

By: Rick Kolstad, owner / geek & creative @ wisnet / December 8, 2022

If there’s one thing we love, it’s helping our clients design, build, and grow a kick a** website. If your website it up-to-date, working smoothly, and helping you reach your goals – we’ve done our job.

Our job is also to remind you that your website is never a set-it-and-forget-it kind of thing. It requires your attention and a little T.L.C. every once and awhile. In addition to ongoing technology advancements, things change within your business and your website needs to reflect that.

Does your website still represent your brand? Your personality and team? Is the information up to date? Do people know how to find you – your products or services?

There is no absolute rule or law on how often to redesign your website, but if you’re starting to question it and wonder if now is the time, we have created a list to help you evaluate your website design decision.

Here are a few reasons (23 to be exact) your website might need a refresh:
  1. You’re not sure if your site is really all that secure.
  2. You have no clue who is using your site and/or how…
  3. You’ve got 2022 budget $’s to use! 
  4. Your site visitors can’t quickly/easily find what they’re looking for.
  5. Your site doesn’t work that great or at all on mobile.
  6. You’re not sure if the site is generating sales or inquiries for you.
  7. You’re not sure what SEO stands for.
  8. You’ve rebranded/have a new look.
  9. Your current site doesn’t represent your business goals.
  10. Your site info, features, and tools are outdated.
  11. You don’t have a website.
  12. You want to look more professional.
  13. You don’t remember how to make updates to your site anymore.
  14. Stop using clipart already!
  15. Your website loads fast on a 28.8 modem.
  16. You don’t have time.
  17. Dancing Hamsters lost their cool a few years ago.
  18. Your website has more tables than Las Vegas.
  19. You’re bored with it. (If you’re bored with it, what will your customers think?)
  20. Your competitor’s site is wwwaaayyy better.
  21. Your site has a lot of bugs and errors.
  22. Your site doesn’t have social integration.
  23. Your visitors can’t find your site.

Whether you’re still on the fence, looking for a second opinion, or you’re ready to jump in, let’s have a conversation to explore your website redesign next steps.